Need cheap renewable energy? Don’t look at me, says Google

Cheap renewable energy? Not via Google

Google, Inc. has abandoned plans to make cheap, renewable energy, according to an official Google blog post from yesterday afternoon (November 22, 2011) titled More Spring Cleaning Out of Season. Read Google’s blog post here.

Seven projects are being ended now or in the near future, according to yesterday’s blog post:

To recap, we’re in the process of shutting a number of products which haven’t had the impact we’d hoped for, integrating others as features into our broader product efforts, and ending several which have shown us a different path forward. Overall, our aim is to build a simpler, more intuitive, truly beautiful Google user experience.

A truly beautiful Google user experience

Personally I already find the Google experience beautiful, so I’m excited to hear this. Apparently Chief Executive Larry Page – who took over in April 2011 – wants to focus the Internet giant on fewer efforts, according to a story from Reuters last night. Reuters said this announcement represents the third so-called “spring cleaning” that Google has made since Google co-founder Page took the reins.

This video explains more of what Google had in mind, before yesterday’s announcement:

Others better positioned

Google said that it believed other institutions were better positioned to take its renewable energy efforts “to the next level.”

Bottom line: Don’t expect cheap renewable energy from the Internet giant Google, after all. The company has abandoned its ambitious plans to make renewable energy cheaper than coal.

More from Reuters: Google quits plans to make cheap renewable energy